(CNN) -- IHOP, the restaurant famous for breakfast, is launching a new cereal called "Panflakes."
The company is being coy about what to expect but describes the pancake-shaped bits as "syrupy," "crunchy" and "pancakey."
IHOP isn't saying exactly when you'll see "Panflakes" at your local grocer, though if the box can be trusted, it will only be for a limited time.